3 Excellent Aha Moment Examples to Learn From Today
The aha moment is the most elusive part of the onboarding flow. Failure to find it and you’ll end up with a leaky adoption funnel and churning customers. This guide …
The aha moment is the most elusive part of the onboarding flow. Failure to find it and you’ll end up with a leaky adoption funnel and churning customers. This guide …
In product-led growth, product usage data is the first thing to look at before making any important decisions. In this guide, let’s review the basics before moving on to the …
Product-Led Growth (PLG) is likely a term that you’ve heard a lot recently if you’re in the B2B or SaaS world in any capacity. You’ve probably already used a few …
PLG companies require different tactics to acquire, convert, retain, and expand customers. But where should you start? In this guide, discover the fundamentals of the PLG motion—from locating your end …
How do you achieve product-market fit with fierce competition? In this guide, we speak to nine B2B leaders who pivoted their business despite having $0 revenue caused by the pandemic, …
Sales acceleration doesn’t only involve the sales team. Now that the product-led growth (PLG) movement is in full swing, it involves a close-knit team of revenue-focused departments. But with the …
Great onboarding acts like a well-oiled machine. Nail every single element—from onboarding emails to the in-app experience—and you got yourself a powerful acquisition and retention channel on autopilot. In this …
Traditional CRMs struggle to keep up in the product-led growth (PLG) era. Sure, these CRMs might suffice for sales teams at the frontline. But for product-led companies, these tools miss …
Your marketing strategy calls for a new approach now that you’re using your product as the main channel for acquisition, conversion, retention, and expansion. In this PLG marketing guide, learn …
With data restrictions and customer acquisition costs costing more at every minute, zero-party data is now in full swing. Just what is zero-party data? How does it differ from first-party …
Community-led growth is the booster pack in a PLG strategy. But you need more than a massive fan base as a startup to scale into a flourishing company. In today’s …