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Screenshot - Competitors Choice

Stay Ahead with AI-DRIVEN Competitive Intelligence

Always-on competitive intelligence team

Unkover is your AI-driven Competitive Intelligence team delivering critical updates about your competitors the moment they happen:

  • Relevant Page Changes
  • New Funding Rounds
  • Customer reviews
  • Press mentions
  • Acquisitions & Exits
  • SEO gaps & opportunities

Track your competitors website changes

Keep tabs on your competitors key pages

Why spend all day stalking the competition when you don’t have to?

With Unkover, you’ll know instantly when your competitors tweak their messaging or shake up their pricing. No more endless scrolling through their sites or second-guessing your strategies.

Let us do the heavy lifting for you, ensuring you’re always in the loop by notifying you the moment a critical change happens on your competitor’s pages.

Sit back, relax, and keep winning—Unkover makes sure you’re not just in the game, you’re always a step ahead.

Screenshot of Unkover's feature that tracks competitors key website pages

Read your competitors emails

Get competitor insights directly from the source

Companies love updating their customers and prospects about relevant news, product updates, and special offers.

That juicy info from your competitors? It’s yours too. Unkover will automatically capture all their emails and bring them right to your doorstep—accessible to your entire team, anytime.

[COMING SOON: Our fine-tuned AI will sift through these emails, extract key information and send them over to the best team within your org. Less noise, more signal!]

There’s no use in gathering intelligence unless it’s actionable!

We hear you! Unkover’s goal is not to flood you with tons of data points that no one in your team will ever read. We gather competitive intelligence from thousands of data sources and use AI to highlight actionable information to the right team in your company.

Say goodbye to noise. We’re 100% signal.


A sneak peek into what’s coming

We’re excited to get Unkover in your hands as soon as possible and keep building the best competitive intelligence tool with your precious feedback. The roadmap for the next few months is already exciting, so take a look!

While we build and deliver, here’s our promise to you: as an early tester and customer, you’ll lock in an exclusive bargain price we’ll never offer again in the future.


Marketing Hub

Spy on your competitors’ full marketing strategy: social, ads, content marketing, email flows, and more.


Sales Hub

Track competitive Win/Loss analysis and build battle cards. Get alerted at every pricing change.


Product Hub

Get immediate alerts when competitors announce new features or major releases. Identify strengths and weaknesses from online reviews.



Get the competitive intelligence you need where you need it: Slack, eMail, MS Teams, Salesforce, Hubspot, Pipedrive and more.

Screenshot Slack Notifications

Choose your plan

Join now to lock in an exclusive 50% lifetime discount

Save 20%


Up to 5 competitors

50 pages monitored

10 email workflows

3-day data refresh


/per month

$ 79


Up to 10 competitors

100 pages monitored

20 email workflows

1-day data refresh


/per month

$ 159


Custom number of competitors

Custom number of pages monitored

Custom number of email workflows

Hourly data refresh

Custom price

Illustration Of Revenuepedia - Lead Scoring

What Is Lead Scoring?

Lead scoring is the method of assigning points to contacts or potential prospects based on how closely they resemble your ideal customer profile. The higher the lead score, the more likely the lead is to be a good fit for your product or service.

What is BANT?

BANT is an acronym that stands for Budget, Authority, Need, and Timeline. It is a sales lead qualification framework designed to identify and evaluate the worthiness of potential leads. This methodology helps sales teams assess whether a prospect has the necessary budget, decision-making authority, a clear need for the product or service, and a defined timeline for purchase.

What is lead qualification?

Lead qualification is a systematic process utilized by businesses to evaluate potential customers based on their financial capacity and willingness to purchase. This critical procedure helps identify which prospects are the most viable sales targets and plays an integral role in any effective sales strategy.

What is Co-Dynamic Distribution?

Co-dynamic distribution is a lead scoring practice in which leads are scored based on both fit and activity, and their lead scores are updated in real time based on the recency and frequency of activities.

What Are Workflow Triggers in Lead Scoring? 

Workflow triggers are actions or events that trigger specific workflows or processes to run; in lead scoring, workflow triggers are actions a lead takes that may move them from one category to another. 

What is Lead Routing?

Lead routing is the process of distributing incoming leads to your sales staff; each business will likely have their own lead routing system based on a number of different factors. 

What is Frequency in Lead Scoring?

In lead scoring, frequency assesses the value of a lead’s action based on how often the specific action was taken. Users taking certain actions more often are given slightly higher scores.

What is Recency in Lead Scoring?

Recency in lead scoring determines how impactful an action is based on when the lead took it; strong lead scoring models will have time-decay built into the system to account for when a lead took a specific action.

What is Activity in Lead Scoring?

Activity in lead scoring takes behavioral data into account to determine which leads are the most high-intent (or the most likely to convert). Activity can help your sales team identify high-intent leads alongside opportunities to upsell, cross-sell, or prevent churn from existing clients.

What is Fit in Lead Scoring? 

Fit in lead scoring utilizes firmographic data to help determine whether or not a contact closely aligns with your ICP (and whether or not they’re likely to convert).