Illustration Of Firmographic Data

Firmographic Data: Everything You Need to Know

It’s common for B2C brands to hone in on demographic data when looking at qualifying and converting potential leads. They look at a user’s age, gender, location, education, relationship status, …

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Illustration Of Mailchimp Best Practices

The Ultimate Mailchimp Lead Scoring Guide

Mailchimp is one of the most useful email marketing tools available right now, with extensive testing, automation, and reporting features. Accessible to businesses of all sizes, they come with great …

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