B2B companies must prioritize existing customers with acquisition increasing up to 75% in recent years. B2B customer retention builds long-term relationships with your current buyers in hopes that they’ll stick …
Churn is part of every business, especially in the SaaS world. If a customer disengages with your brand, should you give up and let them walk away? Not exactly. An …
Are you overly focused on landing new customers? Most companies are. But until you master keeping those customers engaged, you might as well be pouring expensive champagne down the drain …
Churn doesn’t happen abruptly. In most cases, there are blazing red flags that hint a client is at risk of canceling. But knowing how to coax them to stay while …
Churn analysis helps you win back customers while simultaneously improving your product. But knowing what areas to focus on specifically so you can swoop in just in time and keep …