Breadcrumbs Blog

How To Hand Off Leads

How to Hand Off Leads and Win More Deals

When, exactly, should your marketing team hand off a lead to the sales team? Not sure? If there’s any confusion around how to hand off leads, you’re likely losing out …

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Illustration Of Debunk Rfm Myths

3 Common RFM Analysis Myths Debunked

What is RFM Analysis? Before we move onto debunking the myths, it’s important to take a step back and understand what RFM really means. RFM is an acronym used by …

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