6 Customer Marketing Strategies for Growth
It goes without saying that engaged customers spend more and tend to stick around longer. But, many businesses make the mistake of pouring all their marketing budget into acquiring new …
Breadcrumbs Blog
Cross-Functional Teams: 4 Startups Reveals Their Best Tips
You know it’s high time to start cross-functional collaboration when: Everyone is missing critical pieces of data, damaging team morale and revenue in the company. Let’s change that, shall we? …
6 No-Brainer Ways to Create Highly Clickable Email Blasts
Email blasts might remind you of the heady early days of email marketing. You know, when everyone and their dog had a newsletter crammed with bright colors and the dreaded …
Pricing Analysis: The Process Of 7 Successful SaaS Startups
Ever wonder how a SaaS startup goes about choosing its price points? You know what we’re talking about, the kind of pricing plans where your best customers have no issues …
14 Best Case Study Questions to Ask Your Top Customers
If you want to show interested leads that you can put your money where your mouth is, case studies are a good way to go. They’re a valuable form of …
Revenue Intelligence (Behind-The-Scenes Of 2 Startups)
If you’re struggling to: It’s time to implement revenue intelligence. Revenue intelligence (RI) is the missing piece you need to transform deep customer data into action-driven insights to increase revenue. …
8 Landing Page Optimizations We Swear By
Landing pages are so important. This is often the first experience a visitor has with your brand, so making a good impression is important for building brand awareness, educating your …
18 Stunning Pricing Page Examples To Boost Your Revenue
Pricing can make or break a company and it’s a key component of revenue acceleration. Yet is often one of the most neglected things in the strategy of most SaaS …
Close More Deals Faster with a Customer-focused Sales Deck
When we think of a sales deck, we usually see it as a simple sales pitch, a product demonstration, or a set of data with figures and, although it incorporates …
How to Create a Winning SaaS Marketing Strategy
The SaaS market is booming right now. Developers all over the world see how software like Slack or Monday.com have exploded, and they want their piece of the profit pie. …
The Ultimate SaaS Pricing Strategy
When you’re creating any kind of SaaS product, it’s a long and complicated process. Figuring out the tech alone seems like the biggest challenge you’ll have to face, but then …