Unkover your competitors’ Marketing Secrets
Say goodbye to wasting hours on competitor analysis by equipping your team with an AI-driven, always-on competitive intelligence platform.
Say goodbye to wasting hours on competitor analysis by equipping your team with an AI-driven, always-on competitive intelligence platform.
Stay Ahead with AI-DRIVEN Competitive Intelligence
Unkover is your AI-driven Competitive Intelligence team delivering critical updates about your competitors the moment they happen:
Track your competitors website changes
Why spend all day stalking the competition when you don’t have to?
With Unkover, you’ll know instantly when your competitors tweak their messaging or shake up their pricing. No more endless scrolling through their sites or second-guessing your strategies.
Let us do the heavy lifting for you, ensuring you’re always in the loop by notifying you the moment a critical change happens on your competitor’s pages.
Sit back, relax, and keep winning—Unkover makes sure you’re not just in the game, you’re always a step ahead.
Read your competitors emails
Companies love updating their customers and prospects about relevant news, product updates, and special offers.
That juicy info from your competitors? It’s yours too. Unkover will automatically capture all their emails and bring them right to your doorstep—accessible to your entire team, anytime.
[COMING SOON: Our fine-tuned AI will sift through these emails, extract key information and send them over to the best team within your org. Less noise, more signal!]
We hear you! Unkover’s goal is not to flood you with tons of data points that no one in your team will ever read. We gather competitive intelligence from thousands of data sources and use AI to highlight actionable information to the right team in your company.
Say goodbye to noise. We’re 100% signal.
ROADMAP
We’re excited to get Unkover in your hands as soon as possible and keep building the best competitive intelligence tool with your precious feedback. The roadmap for the next few months is already exciting, so take a look!
While we build and deliver, here’s our promise to you: as an early tester and customer, you’ll lock in an exclusive bargain price we’ll never offer again in the future.
Spy on your competitors’ full marketing strategy: social, ads, content marketing, email flows, and more.
Track competitive Win/Loss analysis and build battle cards. Get alerted at every pricing change.
Get immediate alerts when competitors announce new features or major releases. Identify strengths and weaknesses from online reviews.
Get the competitive intelligence you need where you need it: Slack, eMail, MS Teams, Salesforce, Hubspot, Pipedrive and more.
slack integration
Unkover’s Slack integration lets you keep your whole team up to speed with your competitors’ updates.
Join now to lock in an exclusive 50% lifetime discount
For startups and small teams, it’s the essential toolkit you need to keep an eye on a select few competitors.
Up to 5 competitors
50 pages monitored
10 email workflows
3-day data refresh
$39
/per month
$ 79
50% discount
Billed annually
For growing businesses, it allows you to monitor more competitors, pages, and email workflows.
Up to 10 competitors
100 pages monitored
20 email workflows
1-day data refresh
$79
/per month
$ 159
50% discount
Billed annually
For large companies, it is tailored to meet the needs of multiple teams needing granular insights.
Custom number of competitors
Custom number of pages monitored
Custom number of email workflows
Hourly data refresh
Custom price
Billed annually
Breadcrumbs was created with one goal in mind…to be the most agile lead scoring engine for data-driven, go-to-market teams that want need to identify, engage, convert, retain, and upsell their best contacts and accounts.
While our scoring engine is the secret sauce that powers our mission, it isn’t possible without two key components:
Today we are happy to announce Breadcrumbs Explore, a new tool where lead scoring optimization collides with powerful data warehousing and business intelligence capabilities to help go-to-market teams accelerate revenue growth.
Before Explore, our no-code connectors existed to ensure that all cross-departmental data was available to use in scoring models. Different teams with different objectives shouldn’t be limited in what they want to include in lead scoring.
Explore now makes it possible to view, filter, segment, and sort contacts and accounts based on any attributes across any connected data source. For example, you may need to dive deep into product usage data from Segment combined with demographic/firmographic data from a CRM such as Hubspot or Salesforce.
Modern go-to-market teams require data warehouse-level insights without relying on engineering resources or having to learn MySQL—and Explore provides these teams with a unified, searchable source of truth to make data-driven decisions.
When it comes to optimizing scoring models, there are three common bottlenecks that businesses often encounter:
The reason most businesses don’t know how to run experiments is that their marketing automation platform or CRM doesn’t provide out-of-the-box functionality for this. Breadcrumbs allows you to clone, modify, and test models in minutes, and we encourage every customer to experiment with multiple variations from the start.
Explore unlocks powerful insights to compare scoring outputs side-by-side for any model. This means you can effortlessly run multiple test models in tandem and use Explore to understand how each test impacts scoring for any contact or segment of contacts.
To get started, you simply customize Explore’s table columns to display the scoring attributes for the models you want to analyze against each other.
Above, we touched on many different ways that the data tables can be filtered, segmented, and sorted, but it’s also worth mentioning the detailed insights and customizable widgets that Explore provides at the contact and account level.
For any contact, you can access the Contact Overview page, which serves as a contact-level dashboard for important attributes, historical activity, and scoring insights.
Similarly, you can access an Account Overview that highlights the top contacts, account-level scoring insights, and the same customizable widgets to build a company-specific dashboard.
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