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Unkover your competitors’ Marketing Secrets

Say goodbye to wasting hours on competitor analysis by equipping your team with an AI-driven, always-on competitive intelligence platform. 

Join now to lock in an exclusive 50% lifetime discount

Screenshot - Competitors Choice

Stay Ahead with AI-DRIVEN Competitive Intelligence

Always-on competitive intelligence team

Unkover is your AI-driven Competitive Intelligence team delivering critical updates about your competitors the moment they happen:

  • Relevant Page Changes
  • New Funding Rounds
  • Customer reviews
  • Press mentions
  • Acquisitions & Exits
  • SEO gaps & opportunities
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Track your competitors website changes

Keep tabs on your competitors key pages

Why spend all day stalking the competition when you don’t have to?

With Unkover, you’ll know instantly when your competitors tweak their messaging or shake up their pricing. No more endless scrolling through their sites or second-guessing your strategies.

Let us do the heavy lifting for you, ensuring you’re always in the loop by notifying you the moment a critical change happens on your competitor’s pages.

Sit back, relax, and keep winning—Unkover makes sure you’re not just in the game, you’re always a step ahead.

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Screenshot of Unkover's feature that tracks competitors key website pages

Read your competitors emails

Get competitor insights directly from the source

Companies love updating their customers and prospects about relevant news, product updates, and special offers.

That juicy info from your competitors? It’s yours too. Unkover will automatically capture all their emails and bring them right to your doorstep—accessible to your entire team, anytime.

[COMING SOON: Our fine-tuned AI will sift through these emails, extract key information and send them over to the best team within your org. Less noise, more signal!]

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There’s no use in gathering intelligence unless it’s actionable!

We hear you! Unkover’s goal is not to flood you with tons of data points that no one in your team will ever read. We gather competitive intelligence from thousands of data sources and use AI to highlight actionable information to the right team in your company.

Say goodbye to noise. We’re 100% signal.

ROADMAP

A sneak peek into what’s coming

We’re excited to get Unkover in your hands as soon as possible and keep building the best competitive intelligence tool with your precious feedback. The roadmap for the next few months is already exciting, so take a look!

While we build and deliver, here’s our promise to you: as an early tester and customer, you’ll lock in an exclusive bargain price we’ll never offer again in the future.

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Marketing Hub

Spy on your competitors’ full marketing strategy: social, ads, content marketing, email flows, and more.

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Sales Hub

Track competitive Win/Loss analysis and build battle cards. Get alerted at every pricing change.

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Product Hub

Get immediate alerts when competitors announce new features or major releases. Identify strengths and weaknesses from online reviews.

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Integrations

Get the competitive intelligence you need where you need it: Slack, eMail, MS Teams, Salesforce, Hubspot, Pipedrive and more.

slack integration

Never miss a beat

Unkover’s Slack integration lets you keep your whole team up to speed with your competitors’ updates.

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Screenshot Slack Notifications

Choose your plan

Join now to lock in an exclusive 50% lifetime discount

Monthly
Save 20%
Annually

Base

For startups and small teams, it’s the essential toolkit you need to keep an eye on a select few competitors.

Up to 5 competitors

50 pages monitored

10 email workflows

3-day data refresh

$39

/per month

$ 79

50% discount

Billed annually

Start Trial

Professional

For growing businesses, it allows you to monitor more competitors, pages, and email workflows.

Up to 10 competitors

100 pages monitored

20 email workflows

1-day data refresh

$79

/per month

$ 159

50% discount

Billed annually

Start Trial

Enterprise

For large companies, it is tailored to meet the needs of multiple teams needing granular insights.

Custom number of competitors

Custom number of pages monitored

Custom number of email workflows

Hourly data refresh

Custom price

Billed annually

Contact Us

Hot Takes

Burning Questions, Counterintuitive Insights and Surprising Datapoints to Spark Your Imagination

Armando, Massimo & Gary
All Marketing Product Revenue Sales
Oct 2023, 06

Get Ready For The End of Sales As We Know It with Erol Toker

How can sales survive the double threat of buyer fatigue and hyper-automation? In this talk, we’ll share lessons from our pivot from a sales-led to a ‘revops-led’ GTM motion.

In this session with Erol Toker, founder of trykitt.ai, you’ll learn:

  • How we discovered RevOps.
  • How it completely changed our business metrics.
  • How it changed our sales function for the better.

Read more

Oct 2023, 02

How Not to Suck at Driving Urgency in B2B Sales with Dave Shanley 

Marketing and Sales work together but don’t always work well together. That’s understandable–as organizations grow, there are different objectives, different measures, and a different focus for each function and stage of focus in the funnel.

While there’s a lot of talk of marketing and sales alignment–how does everyone actually work from the same framework?

In Hot Take fashion, Dave Shanley, founder and CEO of Content Camel will break down where your teams are losing focus, why there’s probably a gap in your strategy, and cover some legit insights that helped Content Camel double ACV and achieve stretch goals.

Read more

Sep 2023, 06

Screw Your ROAS–Focus on ROU with Tim Kilroy

Sales Development organizations are vital to the success of most sales functions, but it seems to be one of the hardest areas to get right. These organizations are the lifeblood of sales opportunities for your sales teams and often are the pipeline of talent that eventually moves into full closing roles.

During this 15-minute session, Tim Kilroy, CEO of Tim Kilroy Agency, will outline how to create a GTM for sales development that prioritizes desired outcomes and ultimately drives more business for you.

You will learn how to:

  • Get the best out of your sales development reps
  • Break down some of the challenges you face when creating or scaling an effective sales development organization
  • Understand how Sales Development fits into the broader sales ecosystem

Read more

Have a hot take you’d like to see published? 🌶️

Write it down in 250-350 words, fill out the form below, and let us know.

Send your Hot Take
Sep 2023, 04

Winning With Value-Based Sales with Jimmy Ku

The ABCs of selling no longer work and might push customers away. But humans are always tuned into WIIFM. So, if you can show the value of what you are providing, you will win their trust and the sale.

In this session, Jimmy Ku, Head of Growth for Developed Markets at Flutterwave reveals how to win with value-based sales.

You’ll learn the keys to unlock more deals, how to use trust as a key metric in sales, and how to make sure that each of your customers feels valued.

Read more

Aug 2023, 11

Tips to Turn Client Feedback into Revenue with Donti Twine

Changes in technology, along with increasing market shifts and the pace of business, make it even more important to get closer to customers and obtain a deeper understanding of their needs has become critical for business actions and success.

Any organization can gather customer feedback, but turning that feedback into actionable plans that are impactful to your customer’s success will ultimately contribute to directly driving revenue for your organization.

In this session with Donti Twine, Director of Sales at Kaseya, you will learn:

  • Data collection approaches
  • How to improve customer satisfaction
  • How to boost loyalty and revenue

Read more

Jul 2023, 25

You’re Thinking about Sales Development Wrong with Ian Wroobel

Sales Development organizations are vital to the success of most sales functions, but it seems to be one of the hardest areas to get right. These organizations are the lifeblood of sales opportunities for your sales teams and often are the pipeline of talent that eventually move into full closing roles.

Despite the importance of this role, there are a million different opinions when it comes to structure, purpose, enablement, and metrics for these organizations. This lack of consistent vision for the sales development GTM is severely hindering the potential of this function for your organization.

During this 15-minute session, Ian Wroobel will outline how to create a GTM for sales development that prioritizes desired outcomes and ultimately drives more business for you.

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Have a hot take you’d like to see published? 🌶️

Write it down in 250-350 words, fill out the form below, and let us know.

Send your Hot Take
Jul 2023, 19

Your Buyer Journey is More Important Than Your Roadmap with Sebastien van Heyningen

It’s a crowded, crowded world out here in SaaS. Every new product or service enters an already oversaturated market, filled to the brim with worthy and similar competitors.

“Standing out” is harder than ever. So how do we do it?

  • New bells and whistles on your solution? NO
  • Hire a new VP Sales? NOPE
  • Product-Led Growth? CLOSE, BUT NO

The big winners are standing out by providing a smooth and valuable Buyer Journey. They’ve anticipated the twists and turns that come before making a purchase. They are meeting their Buyers where they’re at.

In this Hot Takes Live session with Sebastien van Heyningen, President of Central Metric, we discussed why your buyer journey is more important than your roadmap.

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Jul 2023, 14

Your Next CRM is a Data Warehouse with Andy Mowat

Legacy CRM is a term you will start hearing more and more. Current CRMs are inflexible both in terms of their data models and UI for reps. The data warehouse has revolutionized how data is used, and moving to a more flexible CRM brings tons of advantages.

In this session with Andy Mowat, CEO at Gated, you will learn:

  • How data is changing GTM
  • The impact on how you manage your team
  • The skill set changes will drive

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Jul 2023, 10

Your Lead Scoring Model is Wrong with Kenny Lee

Marketing teams invest a lot of money/time into creating sophisticated lead scoring models to hand off to SDRs.

Opportunities are then dispositioned by SDRs using their own defined methodology and handed off to Sales, who either accepts/rejects opportunities based on a sales methodology to work them into closed won deals.

This situation often leads to a common occurrence where all teams can meet or exceed their own targets but the overall business misses on bookings goals. The right solution starts when all teams are aligned to a common qualification methodology based on what attributes of winning opportunities look like in your sales CRM.

By aligning all teams around these winning attributes, GTM teams can qualify better, create standards for hand-offs to improve conversions, and ensure the pipeline for sales is “born on 3rd base” for the highest chances of conversion to bookings.

Listen in as Kenny Lee, VP of Revenue Marketing at Seismic, explains why your lead scoring model is wrong. Well, maybe not so much wrong, but how it could be better.

Read more

Have a hot take you’d like to see published? 🌶️

Write it down in 250-350 words, fill out the form below, and let us know.

Send your Hot Take
Jul 2023, 03

Why Sales and Product Need To Know Each Other’s Job with Vivek Bedi

Sales is driving revenue, and Product is driving value. It’s important they come together and drive results.

In this session, we will explore why these two highly important functions in the product growth model need to spend more time with each other to be successful.

In this session with Vivek Bedi, CPO at Product Immersion, you will learn:

  • How to leverage product needs, features, roadmaps, and stories to help generate more revenue
  • How to leverage sales sentiment to build better products
  • How to partner with each other to do your own job better!

Read more

Revenue Acceleration Manifesto

Breadcrumbs is on a mission to break down silos between customer-facing teams. We enable operators to acquire and grow revenue faster by unlocking the value that already exists in their data and technology.

READ THE MANIFESTO