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What Are PLG Tools?

PLG tools are part of a SaaS company’s tech stack that help make key operations smoother, from user acquisition to user retention. Because a SaaS…

What Is PLG CRM?

A PLG CRM is a customer relationship management tool for companies with a product-led go-to-market strategy. The PLG CRM gives insights into your user accounts…

What Is Lead Scoring?

Lead scoring is the method of assigning points to a contact or potential prospects based on how closely they resemble your buyer persona. The higher…
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