5 Critical Email Data Hygiene Best Practices
If the term data hygiene conjures up images of scrub brushes and your email list, you’re on the right path to what the term really means. Much like the real …
Email Marketing
Doesn’t matter if you are in sales or marketing, emails are gonna be one of your most powerful tools. This is the place to become an email marketing pro.
What is Email Verification & Why Does It Matter?
Businesses put in a ton of work to collect lead information, especially their email addresses. Emails are an instant connection to leads, allowing you to slow-drip content, newsletters, and offers …
How to Measure the Performance of Sales Outreach Emails in 6 Ways
Sales outreach emails are vital for any business trying to increase its revenue. They allow you to connect with potential customers, build relationships or personal connections, and ultimately close deals. …
7 Tips for Designing a Drip Email Campaign That Generates Sales
Got a sales goal you’d like to nurture over time? If so, a drip email campaign might be just the solution you’ve been looking for. But we’re not just talking …
7 Awesome Email Automation Examples to Spark Your Email Marketing Campaign
No business can afford to ignore a tool as valuable as email marketing automation. Essentially, email marketing automation allows businesses to send automated marketing messages to their audience without being …
5 B2B Email Marketing Best Practices to Shorten the Sales Cycle and Attract Leads
86% of businesspeople prefer email over other channels when it comes to business communication. That’s almost every single person who’d prefer you to land in their inbox than pick up …
6 No-Brainer Ways to Create Highly Clickable Email Blasts
Email blasts might remind you of the heady early days of email marketing. You know, when everyone and their dog had a newsletter crammed with bright colors and the dreaded …