The R.A.P Squad
The Series

Episode 1
In this episode, our marketing team defends their marketing campaigns from the wiles of a secret arch-enemy (and it isn’t decaffeinated coffee).

Episode 2
In this episode, our sales team battles the wiles of a clogged pipeline with help from our newest member of the R.A.P Squad, Recency.

Episode 3
In this episode, our revenue team finds operational efficiency and pinpoints their ICP with the help of Frequency, the third member of our R.A.P. Squad.
Read our latest eBooks
Can’t wait for the next episode? Discover everything you need to know and get started on your way to #RevenueAcceleration by downloading our free eBooks.
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Ideal Customer Profile (ICP) Worksheet
Download: Ideal Customer Profile (ICP) WorksheetLearn how to create an Ideal Customer Profile and build a successful sales strategy with…
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Lead Scoring for Acquisition
Download: Lead Scoring for AcquisitionFind more demos, product signups, and sales opportunities with these three custom-tailored lead scoring models.…
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How to Increase Upsells and Cross-Sells with Contact Scoring
Download: How to Increase Upsells and Cross-Sells with Contact ScoringIncrease your average order value, improve customer retention, and bolster your customer lifetime value with…
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Increase Conversion Rates with Lead Scoring Templates
Download: Increase Conversion Rates with Lead Scoring TemplatesLearn how to increase your lead conversion rates, reduce churn, and uncover hidden upsell/cross-sell opportunities…
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18 Stunning Pricing Page Examples
Download: 18 Stunning Pricing Page ExamplesGet inspired by these 18 stunning pricing page examples and make your pricing page a…
Listen to our latest podcasts
If you’re more of an audiophile, check out the Revenue Cafe Podcast for all things Sales, Marketing, and CX-related.
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Providing Value: The Importance of Workplace Diversity with Brad Cohen
Watch: Providing Value: The Importance of Workplace Diversity with Brad CohenIn this episode of the Revenue Café, Breadcrumbs co-founder and CMO Gary Amaral is joined…
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The CX Roadmap: Enhancing the Customer Experience with Ferha Mirdawi
Watch: The CX Roadmap: Enhancing the Customer Experience with Ferha MirdawiIn this episode of the Revenue Cafe, Breadcrumbs co-founder and Chief Product Officer Gary Amaral…
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Getting Personal: How to Increase Revenue by Personalizing Inbound Content with Goran Kovacevic
Watch: Getting Personal: How to Increase Revenue by Personalizing Inbound Content with Goran KovacevicIn this episode of the Revenue Café, Breadcrumbs co-founder, and Chief Product Officer Gary Amaral…
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The Entrepreneurial Spirit: Navigating Marketing with Sam Hunter
Watch: The Entrepreneurial Spirit: Navigating Marketing with Sam HunterIn this episode of the Revenue Café, Breadcrumbs co-founder and Chief Product Officer Gary Amaral…
Find out more about Breadcrumbs.
Connect with one of our experts to learn how Breadcrumbs can help get you on the path to Revenue Acceleration.