Sales Forecasting: 3 Important Things RevOps Should Watch Out For
One of the biggest things RevOps leaders do on an ongoing basis is to provide accurate sales forecasting to the leadership team. At this point, you probably got the sales …
Breadcrumbs Blog
The 7 Types of Sales Acceleration Software You Need in 2022
Sales acceleration is the name of the game here at Breadcrumbs. We’ve created our software specifically to help our customers better identify new revenue opportunities and optimize them accordingly, and …
Data Quality: Your Secret Weapon For Lead Scoring
Have you ever wondered about the quality of the data you input into your lead scoring system? In one sentence, there’s a quote that could answer your question: You only …
Product-Market Fit: How 9 Quick-Thinking B2B Leaders Found It
How do you achieve product-market fit with fierce competition? In this guide, we speak to nine B2B leaders who pivoted their business despite having $0 revenue caused by the pandemic, …
5 Smart Ways to Amp Up Sales Acceleration in the PLG Era
Sales acceleration doesn’t only involve the sales team. Now that the product-led growth (PLG) movement is in full swing, it involves a close-knit team of revenue-focused departments. But with the …
Product-Led Onboarding: A 6-Point Checklist for Activation
Great onboarding acts like a well-oiled machine. Nail every single element—from onboarding emails to the in-app experience—and you got yourself a powerful acquisition and retention channel on autopilot. In this …
How to Create a PLG CRM from a Traditional CRM
Traditional CRMs struggle to keep up in the product-led growth (PLG) era. Sure, these CRMs might suffice for sales teams at the frontline. But for product-led companies, these tools miss …
What is a Customer Data Platform and Why You Need One Now
Last year, I knew I wanted to transition to a virtual business line instead of giving customers my personal phone number. I started by searching on Google and researched the …
PLG Marketing: 5 Pitfalls to Avoid (And What to Do Instead)
Your marketing strategy calls for a new approach now that you’re using your product as the main channel for acquisition, conversion, retention, and expansion. In this PLG marketing guide, learn …
The 6 Best Product Analytics Tools in 2022
Data is everything to businesses in 2022. We thrive on it. We love it. We created a lead scoring tool entirely to help businesses interpret contact data to better convert …
How to Set Up a Lead Generation Funnel That Converts
It’s not uncommon for marketers to approach lead generation as a single hurdle they need to overcome. They set up a landing page on their site designed to collect lead …